Nordic Game @ E3 2010

The Electronic Entertainment Expo (E3) is the most important and well-covered game event of the year and a natural springboard for promoting the Nordic game industry. Taking place in Los Angeles, right on the doorstep of Hollywood, E3 also provides an excellent opportunity to bring together the two giants of the entertainment field – movies and games.

With this in mind we have put together an attractive offer for companies and people from the Nordic Region, an offer to both film and games companies, interested in maintaining business relations in Los Angeles or to dip their toes in the Hollywood waters for the first time.

Games & Film Lounge
The 2010 E3 will see the glorious return of the Games & Film Lounge! Building on the success of last year’s event, Nordic Game with partners will once again create a hot spot lounge where members of the entertainment industry can share ideas and do business. Visit the Games & Film Lounge web page here.

This cross media event with international representatives of the game and film industries focuses on both production and business with presentations and discussions on everything from franchising and financing to CGI and post-production.

Among the speakers last year were Navid Khonsari, director of the multi-million selling “Grand Theft Auto”-series and Mattias Bergbom, Academy Award winning CGI-producer for David Fincher film “The Curious Case of Benjamin Button”. As the sun set, the Games & Film Lounge transformed into Nordic Damage Control, an invitation-only party where more than 300 of the entertainment industry’s top names mingled in a relaxed environment, sharing their thoughts on the relationship between film and games and finding new opportunities for business in the process.

This year’s Games & Film Lounge is held in partnership with Digital Media Wire and Variety, the world’s premier entertainment magazine. The reputation of these partners guarantees a high profile event with executives and decision makers from the Californian entertainment industry present for networking and business discussions.

The Games & Film Lounge is held at Hotel Figueroa, in the heart of downtown Los Angeles, at 939 South Figueroa Street. The date is Monday June 14th, the day before the E3 commences.

Games & Film Lounge starts at 10am with speakers and panels. At 1pm there’s a networking lunch break, and then more exhibitors presentations and panels. After 6pm we move on to networking and Damage Control party in the evening.

E3 Participation and Sponsorship opportunities
You and your company / organisation are offered a unique possibility to be part of this exciting event. For the Nordic game developers and game companies we also offer a special, very advantageous, price on participation in the Game Connection event going on within E3. With large-scale support from Nordic Game Program with partners, we are able to offer the following basic package for 460 USD:

• Exhibition space for Nordic film or game companies and associations during the Games & Film Lounge, with large flat screens in the session room or in lobby and opportunities to present poster sessions on the venue as well.
• Show reels and trailers in the visual production made for the networking event/party.
• Logos on printed material and event specific web sites.
• Space in program leaflets.
• Exhibitor / visitor passes to the actual E3 event held at Los Angeles convention centre.
• Entry in exhibitor part of E3 catalogue.
• Possibility to have information/show reels at booth (10 x 20 f. or 3 x 6 m2) at E3 show floor, which also can serve as a meeting place and cloakroom while at the E3 show.

For more elaborate sponsorship, please contact Sten Selander. See below for contact info.

For Nordic Games companies we can also provide a special offer on taking part Game Connection@E3. If you come in under the Nordic Game umbrella at Game Connection your will get a “Two for One” offer ending up paying 3 500 USD instead of 7 000 USD. If you are interested in this offer please contact Sten Selander immediately.

Nordic Game also has ten hotel rooms block-booked at the Hotel Figueroa, these are not part of any offer, but Nordic participants can obtain them at cost. Hotel rooms are assigned on a first come, first served basis.

Contact Sten Selander at sten@nordicgame.com or +46 733 12 59 69 for more information and for signing up.

Note: In order for this event to become reality we need at least 10 companies aboard. The sooner we can reach this magic number, the sooner we can make the plans firm for a really awesome E3! So hit the horn ASAP!

Welcome to Los Angeles and E3!
Sten Selander
Business Development Director at Nordic Game



Nordic Game is a regional, multinational consortium dedicated to promoting the Nordic games industry, quality games from the region, and a strong Nordic presence at international game events.