Peter de Jong
General Manager, Behaviour Rotterdam, Behaviour Interactive
Peter is co-founder of the award-winning studio Codeglue, which was acquired by Behaviour Interactive in 2023 and now operates as Behaviour Rotterdam with Peter as General Manager. In this role, Peter leverages his entrepreneurial mindset and strategic insights to drive growth and innovation and build on the studio’s culture of positivity.
Learn more about Behaviour Interactive at www.bhvr.com.
About Peter's sessions:
Navigating an Acquisition with Emphasis on Cultural Fit
SeparatenDelve into the importance of aligning values, norms, and behaviors to foster synergy and maximize the potential of newly merged entities. Drawing from Behaviour Interactive’s Codeglue acquisition, we will explore the challenges and opportunities that arise during the integration process, highlighting key strategies for overcoming cultural barriers. Presented by Behaviour Interactive