From Hype to Hit: Crafting Game Trailers That Players Can’t Ignore

May 2025

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00:00 - 00:01

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Alexander Klockare-Holland
Alexander Klockare-Holland
Chief Creative Officer, Rabbits Foot Studios AB

Discover what makes a game trailer truly hit. Alexander ‘Dutch’ Klockare-Holland, CCO of Rabbit’s Foot Studios, shares strategies behind award-winning trailers for top studios. Learn how to master storytelling, balance gameplay and emotion, avoid budget traps, and create trailers that build hype, drive engagement, and fuel successful launches.
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From Hype to Hit: Crafting Game Trailers That Players Can’t Ignore • Nordic Game 2025
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When
Sunday to Wednesday
December 23 to 26, 2022
Where
467 Davidson ave
Los Angeles CA 95716