The Association of the Nordic Game Industry (ANGI Nordic) has released their annual report for game sales in the Nordic region, based on 2015 figures reported by retailers in Sweden, Norway, Denmark and Finland.
The report reveals that overall sales volume rose once again last year, with flagship consoles representing the largest share of growth and digital purchases continuing to outpace the sale of physical games.
“In 2015, the new consoles had a massive increase in software sales at the Nordic market; Xbox One increased by 85 per cent and PS4 by 135 per cent. Consequently, the new consoles represents a substantial part of the overall sales,” says ANGI Nordic chairman John Eidelmann. “Such a large install base leads to great expectations of a very strong 2016.”
“We (also) had an increase in the overall sale of games in the Nordic region, as the growth in the digital market in 2015 by far exceeded the decline in the physical market,” adds Eidelmann. “This market trend is expected to grow even stronger in 2016.”
According to the report, 2015 gave birth to several new and exciting combinations of digital games and physical toys as well, and a variety of new gaming experiences that utilised virtual reality technologies.
“The whole gaming experience is widening these years. The major adoption of smartphones worldwide leads to a huge increase in the install base of handheld gaming devices,” notes Eidelmann. “And in addition we expect a leap forward for a lot of the new innovative forms of interactive gaming i.e. augmented and virtual reality.”
Download the full ANGI Nordic game sales report here.
About ANGI Nordic
The Association of the Nordic Game Industry (ANGI Nordic) is the trade association for publishers and distributors of computer and video game entertainment in the Nordic region.
Learn more at angi-nordic.com.