During the past four years, the annual Finnish tech and start-up event Slush has grown from a local 300-person gathering to over 14,000 attendees last November. At the end of April, Slush sets sail for Iceland with Slush PLAY.
Slush PLAY will be held on 28-29 April at the newly renovated Gamla Bíó in the heart of Reykjavik. The event in Iceland is organised by Slush in cooperation with Klak Innovit and the Nordic Game Institute.
Slush PLAY will focus primarily on gaming and virtual reality, and as a meeting point for Nordic gaming companies and investors from around the world. The goal in April, according to Klak Innovit CEO Salóme Guðmundsdóttir, is to accelerate businesses to high growth and connect Icelandic start-ups with leading experts and start-up communities abroad.
The two-day conference will cover topics ranging from leadership and strategy to funding, marketing and sales. Ten prominent start-ups will also participate in a pitching competition.
Slush PLAY speakers will include CCP Games CEO Hilmar Veigar Pétursson, Plain Vanilla Games founder and CEO Þorsteinn Fridriksson, London Venture Partners general partner David Gardner and Microtask founder and CEO Ville Miettinen.
To learn more about Slush PLAY and to register, visit play.slush.org.